ADVEN

A digital app designed for Adven, an electric EV adventure pick up truck
A digital app designed for Adven, an electric EV adventure pick up truck

A digital app designed for Adven, an electric EV adventure pick up truck

Role

ID/Vehicle and UX/UI Designer

Industry

Automotive / Transportation

Duration

3 months

In a nutshell

In a nutshell

Adven is a design study of a electric pickup truck for the city dweller and adventurer. It's a product that aims to combine functionality of a pickup truck with emotional exhilaration. Alongside their vehicle, a digital app for mobile devices was developed to compliment a users product experience.


The aim of this app was to provide a user friendly experience for in vehicle operations within the app while developing a visual brand identity that compliments the product. There was a clear objective in ensuring that primary vehicle functions as well as information was easily accessible and clear. Given the product segment, a primary focus was given to truck specific functions and electric information.

Adven is a design study of a electric pickup truck for the city dweller and adventurer. It's a product that aims to combine functionality of a pickup truck with emotional exhilaration. Alongside their vehicle, a digital app for mobile devices was developed to compliment a users product experience.


The aim of this app was to provide a user friendly experience for in vehicle operations within the app while developing a visual brand identity that compliments the product. There was a clear objective in ensuring that primary vehicle functions as well as information was easily accessible and clear. Given the product segment, a primary focus was given to truck specific functions and electric information.

Responsible Functions

Responsible Functions

  • High / Low Fidelity Wireframing

  • Vehicle Design / Industrial Design

  • Research

  • Prototyping

  • Conducting Usability Studies

  • Branding (Graphics and Design)

  • Iterating on Design

  • Visualization

  • High / Low Fidelity Wireframing

  • Vehicle Design / Industrial Design

  • Research

  • Prototyping

  • Conducting Usability Studies

  • Branding (Graphics and Design)

  • Iterating on Design

  • Visualization

Design - Home Page

Design - Home Page

(1.Drop down functions) (2. Quick Function access) (3. View Change)

(1.Drop down functions) (2. Quick Function access) (3. View Change)

1

1

2

2

3

3

Side Menu - In app navigation sample

Side Menu - In app navigation sample

Charging network ( Search / Find / Direct)

Adven Electric Charging Categories

Digital to Physical Controls

Control core functions easily via the app

Result / Impact

Result / Impact

This app empowers users to manage essential operations of their Adven vehicle, offering intuitive control over key functions along with options for personalized customization. By focusing on the core features and information users need most, the app delivers a seamless experience, with everything easily accessible right from the home screen.

This app empowers users to manage essential operations of their Adven vehicle, offering intuitive control over key functions along with options for personalized customization. By focusing on the core features and information users need most, the app delivers a seamless experience, with everything easily accessible right from the home screen.

Style Guide Reference Sample

Style Guide Reference Sample

Inspired by adventure, cutting-edge technology, and clean aesthetics, the UI design of this app needed to capture the brand’s essence while complementing the physical product it supports.

Inspired by adventure, cutting-edge technology, and clean aesthetics, the UI design of this app needed to capture the brand’s essence while complementing the physical product it supports.

Along The way

Physical to digital experience

Physical to digital experience

Vehicles are complex products that provide a wide range of information and functionality towards a user. Part of the process was identifying and filtering what information/vehicle functions should be introduced as a controllable user function. To streamline this, we used an affinity map to organize and prioritize ideas

Vehicles are complex products that provide a wide range of information and functionality towards a user. Part of the process was identifying and filtering what information/vehicle functions should be introduced as a controllable user function. To streamline this, we used an affinity map to organize and prioritize ideas

Example: A digital control function to introduce into the app targeting a physical component

Example: A digital control function to introduce into the app targeting a physical component

Information Architecture

Information Architecture

To ensure smooth navigation and a clear structure within the app, information architecture maps were created to guide the development process. Prioritizing a frictionless user experience, these maps were essential in reducing frustration by allowing users to accomplish their goals with minimal effort and intuitive flow.

To ensure smooth navigation and a clear structure within the app, information architecture maps were created to guide the development process. Prioritizing a frictionless user experience, these maps were essential in reducing frustration by allowing users to accomplish their goals with minimal effort and intuitive flow.

See more?

See more?

Click below to see the design development of the Adven EV how this vehicle came to be

Click below to see the design development of the Adven EV how this vehicle came to be

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