ADVEN

An advanced design concept of a sleek and functional pickup utilizing an electric powertrain

Role

Lead Designer (EXT. / ID)

Industry

Transportation / Design

Duration

6 months

Overview

Overview

Imagine merging the practicality of a pickup truck with the emotional appeal of a Lancia Stratos. This was the inspiration behind this advanced design study. The goal was to create a vehicle that resonates with young, adventurous individuals who need a versatile companion for both their daily lives and their explorations.

Imagine merging the practicality of a pickup truck with the emotional appeal of a Lancia Stratos. This was the inspiration behind this advanced design study. The goal was to create a vehicle that resonates with young, adventurous individuals who need a versatile companion for both their daily lives and their explorations.

Development

Development

Final Design

Final Design

Form and Function

Form and Function

Form and Function

The primary goal of this concept was to introduce functionalities that are seamlessly integrated into the vehicle's design. From the outset, we placed users at the center of development, ensuring that every aspect enhances interactivity and provides a positive user experience.

The primary goal of this concept was to introduce functionalities that are seamlessly integrated into the vehicle's design. From the outset, we placed users at the center of development, ensuring that every aspect enhances interactivity and provides a positive user experience.

Digital Experiences / App

Click below to take a peek at the digital app study designed for Adven to support and enhance a users ownership experience

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